Applied AI Summit
Free online conference | October 14-16, 2025Turbocharging Sales Growth for Product Companies using Generative AI
The fast-paced digital change and rising competition forces product companies to develop innovative strategies and optimize their revenue growth. As a strategic enabler, Generative AI (GenAI) provides revolutionary capabilities for personalizing customer interactions while automating content production to boost lead conversion and improve marketing effectiveness. The talk examines methods for embedding GenAI into marketing and sales processes to drive faster business expansion. Product companies that use AI to generate dynamic content and perform rapid A/B testing alongside predictive customer data analysis achieve faster and more intelligent business decisions which boost sales performance. Organizations can develop sustainable AI-powered sales engines which exceed traditional models by following real-world use cases, frameworks and visual insights.
About the speaker
Jyoti Shah
Director of Application Development at ADP
Jyoti Shah is a seasoned technology leader with over two decades of experience in application development, digital transformation, and AI innovation. As Director of Application Development at ADP, she combines deep technical acumen with strategic vision to drive scalable enterprise solutions. With 15 years as a full stack developer, Jyoti has mastered modern technologies including React, Angular, Java, and JavaScript. In recent years, she has led AI-powered initiatives that optimize client engagement and sales intelligence. Jyoti is also a passionate advocate for inclusion and community growth—she is one of the leaders in the IWIN (International Women’s Inclusion Network) chapter at ADP and actively volunteers across multiple social causes. A committed mentor and hackathon judge, she is known for nurturing talent, fostering cross-functional collaboration, and aligning technology with business value. Jyoti’s leadership lies at the intersection of innovation, operational excellence, and impact-driven development.